Market research and public opinion polling

Title: Market studies and opinion polls It comprises market research activities in various areas (possibilities of marketing of a product, consumption habits, public knowledge of products, etc.), with the aim of promoting sales and development of new products, including analysis results statistics and polls. It includes carrying out opinion surveys on political, economic and social issues; social and civic participation; quality of life. Includes the scientific orientation of market and opinion studies with regard to methodology qualitative and quantitative, the definition of survey procedures, the collection of data through of questionnaires, observation and counting. The collection of this data can be carried out through face-to-face, postal, telephone and online interviews. Does not include:  Advertising (73110);  Public relations and communication (73300);  Carrying out telephone interviews for market and opinion research, by contract or on behalf of others (82200);